From March 13 to 16, 2025, the 13th Shenzhen International Pet Products Exhibition (SIPS) successfully concluded at Shenzhen Convention and Exhibition Center (Futian). As a key platform connecting the Guangdong-Hong Kong-Macao Greater Bay Area with Southeast Asian markets, the exhibition attracted over 300 exhibitors and 80,000+ professional visitors, co-hosting the Global Pet Industry Cross-Border E-Commerce Conference. Our representatives participated throughout the event, focusing on the advantages of the South China industrial belt and consumption characteristics of Southeast Asian markets to accumulate in-depth insights for cross-border business planning.
Exploring the Greater Bay Area Industrial Belt: Unlocking Supply Chain Efficiency
Through on-site visits to pet product manufacturers in Dongguan, Zhongshan, and other Greater Bay Area cities, three core competitive advantages of the industrial cluster were identified:
1. Rapid Response Capability
Automated injection molding production lines enable 72-hour sample development and 15-day delivery for small-to-medium batches, significantly shortening new product launch cycles.
2. Localized Technology Application
Biodegradable materials (corn starch-based formulations accounting for 60%) and nano-antibacterial coatings have been scaled up for pet feeding bowls, beds, and other products, demonstrating advanced material innovation.
3. Smart Hardware R&D Strength
Enterprises around Shenzhen have achieved international first-tier standards in smart devices like GPS pet collars and APP-controlled feeders, supporting customization of multilingual interactive systems.